Essential Plan: Building Consistent Engagement
The Essential Plan creates a more robust and engaging digital presence for medium-sized congregations. This plan incorporates branding consistency, content planning, and local visibility strategies that help your church maintain meaningful connections with both members and the surrounding community.

Who Benefits Most
The Essential Plan is specifically designed for congregations with 30-75 members who already have some digital presence but need more consistency and strategic direction. This plan is ideal for:
- Churches with an existing but underperforming website
- Congregations with inconsistent social media activity
- Churches looking to increase local visibility
- Congregations with a physical location and signage
- Churches with limited volunteer marketing support
Get More With the Essential Plan!
Branding & Graphic Design
- Customized Church Branding Style Guide
- Monthly Graphic Design Packages
Website Management
- Modern Website Design & Development
- 1-Year Software Updates, Backups, & Security
- Website Hosting
- 1-hr per month Site Updates
- Legal Page Setup & ADA Compliance
Content & Local SEO
- Lutheran Church Year Calendar Coordination
- Content & Marketing Reminders
- SEO-Researched Content Topics
- Business Profiles Management
- Directory Listing Recommendations
- Reviews Request System
Strategy & Reporting
- Standard Reporting (Local SEO, Keywords)
- Quarterly Group Strategy Discussion
The Essential Plan helps your church look professional and consistent everywhere. You’ll get a custom branding style guide to keep your visuals unified and recognizable, plus new graphics each month that match your church’s look and message.
Build Your Church’s Digital
Foundation Today
Ready for Your Church to be Found?
Let’s collaborate to make your church shine online.
Be found, look great, and stay connected with Lutheran Marketing.
Be found, look great, and stay connected with Lutheran Marketing.